Resume
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Top Skills
UX Writing
Clear, concise, and useful microcopy enables a frictionless experience for the user. When done right, users can seamlessly achieve any goal they have in mind. In class projects, I have conducted user research and transformed those insights into content strategy and effective microcopy.
Content Marketing
Content is the not-so-secret weapon of marketing strategy. It’s the way we draw users into our story. At Satellite (a social storytelling company), I crafted the content marketing strategy revamping website copy to be more on brand and increase conversions, and writing weekly blog posts.
Brand Strategy
Having a compelling brand is worth its weight in gold. To create one requires a dynamic blend of knowing your audience, knowing your competition, and finding the magnetic emotional core of your company’s story. At Satellite, I helped forge the brand identity and brand voice of the company.
Professional Experience
UX Copywriter
Disney Parks, Experiences & Products
May 2022 - Present
Orlando, FL
I compose reams of copy for the Mouse.
Find me writing and editing marketing and UX copy for a variety of websites, mobile apps, and onsite digital products.
Gaze in wonder as I collaborate with a badass, Avengers-style team of content designers, interaction and visual designers, technology teams, and legal partners to develop effective digital marketing and storytelling strategies.
Smile with delight as I maintain an internationally-known brand voice across numerous consumer touchpoints.
Content Writer
Sweet Fish Media
February 2021 - May 2022
Remote - HQ: Orlando, FL
I was a content whisperer for a podcast marketing agency.
Drafted initial podcast descriptions and scripted intros and outros
Magically transformed episodes from some of the best B2B podcasts in the biz into valuable written content including blogs, LinkedIn statuses, slide decks, and show notes.
Copyedited work from our crackerjack team of freelance writers
Content Strategy Intern
Satellite
September 2020 - February 2021
Remote - HQ: Syracuse, NY
In true startup fashion, I had the opportunity to contribute to many different marketing initiatives at Satellite.
Collaborated with the marketing team to craft the brand identity and brand voice for the company
Revamped the website copy to be more on brand and to smooth the user flow towards beta signup conversion
Developed the content strategy and ethos of the company blog and wrote weekly posts in support of the brand mission to help users strengthen their relationships
Assisted with crafting copy for social media posts
Account Manager
Paylocity
May 2018 - November 2018
Orlando, FL
I like to describe my job at Paylocity as part client coordinator, part therapist.
Juggled a portfolio of over 100 clients providing technical and emotional support for Payroll and HR software snafus.
Collaborated with other departments to deliver comprehensive solutions for client pain points
Leasing Consultant
Morgan Group
November 2017 - May 2018
Orlando, FL
The ultimate sales/marketing position
Developed a knack for writing and delivering persuasive property tours to potential tenants which resulted in leading the team in sales for two consecutive months
Designed marketing materials for community events and the copy for email remarketing program
Education
Master of Communication Management - Marketing Communication
University of Denver
Denver, CO
Some of my favorite class projects include:
Designing the content strategy and UX copy for a fictional local food delivery app called Farm to Kitchen
Developing a business plan and marketing strategy to support a new marketing campaign for Nike
Producing a mobile marketing plan for sustainable-clothing company United by Blue
Bachelor of Fine Arts - Acting
DePaul University
Chicago, IL
My time at DePaul—and the subsequent years I spent pursuing acting—taught me a lot about human behavior. It gave me the tools needed to have true empathy - a skill critical to the process of creating user-friendly experiences.
I also learned how to collaborate with a team to bring to life a creative project with all the advocacy and compromise that entails.
Improvisation
i.O. (Formerly Improv Olympic)
Chicago, IL
It might seem odd to include my improv training, but to that I say pish posh. My improv training has endowed me with a flexible mind and a love for saying “yes and…” to any idea.
Because of it, I have tools to fall back on when the words just won’t come—a well from which springeth miraculous, deadline-saving inspiration.
Not Quite Relevant But Really Cool Work Experience
Jedi Master, Emcee, Resort Ops
Walt Disney World
November 2012 - October 2013, November 2018 - January 2021
Orlando, FL
Emceed an intimate get-together for Disney Vacation Club members and those interested in becoming members which featured trivia, small talk, and free food.
Taught young Padawans the ways of the force and led them in battle against Darth Vader.
Former Jedi!