Personal Style Guide
The Challenge
To gain experience building a style guide, the challenge was to create one for my personal brand. The necessary sections to include were the mission statement, vision statement, brand voice explainer, hierarchy structure, and typography explainer.
Brand Voice in Action
To demonstrate my brand voice in action, here are two articles from my personal blog: Welcome to My Writer’s Yurt. The blog was a low-stakes playground for me to experiment with writing about marketing topics such as tagline creation, explainer videos, and any marketing books that were inspiring.